{"product_id":"l-oreal-hicolor-h1-coolest-brown-for-dark-hair-only","title":"L’Oreal HiColor H1 Coolest Brown For Dark Hair Only","description":"\u003cp\u003eH1 Coolest Brown is the most subtle shade in the L'Oreal Excellence HiColor range — designed for anyone who wants dimension on dark hair without a dramatic colour change. It deposits a cool, ashy brown tone that softens black or very dark brunette hair while staying close to its natural base.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy stylists reach for H1 Coolest Brown:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLifts and colours naturally dark hair in a single step — no pre-lightening needed\u003c\/li\u003e\n\u003cli\u003eCool, ash-based tone counteracts warmth and brassiness in dark brunette hair\u003c\/li\u003e\n\u003cli\u003eAnti-Breakage Ceramide R Complex conditions as it colours\u003c\/li\u003e\n\u003cli\u003eIdeal for clients wanting subtle depth rather than a bold colour shift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMixing \u0026amp; application:\u003c\/strong\u003e Combine with Oreor Creme Developer at a 1:1.5 or 1:2 ratio depending on the desired result (see full mixing guide in Directions). Apply to dry, unwashed hair; process virgin hair for around 20 minutes on the lengths before bringing to the root, then a further 10 minutes. For retouch applications, apply to regrowth first.\u003c\/p\u003e","brand":"Colourwarehouse","offers":[{"title":"1 Hair Colour","offer_id":52224032866645,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":false},{"title":"2 Hair Colours","offer_id":52224032899413,"sku":null,"price":39.99,"currency_code":"GBP","in_stock":false},{"title":"4 Hair Colours","offer_id":52224032932181,"sku":null,"price":79.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1006\/4317\/6789\/files\/L_OrealHiColorH1CoolestBrownforDarkHairOnly.jpg?v=1767908808","url":"https:\/\/colourwarehouse.com\/products\/l-oreal-hicolor-h1-coolest-brown-for-dark-hair-only","provider":"Colourwarehouse","version":"1.0","type":"link"}